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The competition for Los Angeles’ morning radio audience could soon turn into an all-out war with the move of Scott Shannon, creator of the “Morning Zoo” concept of slap-happy hip talk on morning rock radio, from New York. He’s taking over the morning show on KIQQ-FM in March. That will put him head-to-head in the mornings against KIIS-FM’s long-time ratings champ Rick Dees and his close runner-up, KPWR-FM’s Jay Thomas. In addition, Shannon has been named vice president for programming of Westwood One Radio Station Group.
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