Barbie’s Ex-Boyfriend Will Get a Makeover
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From Bloomberg News
Barbie’s former beau is getting a makeover almost two years after the pair broke up.
Ken, ditched by Barbie in February 2004, will get a more contemporary look. The doll’s “head to toe” revamp will be introduced in the spring, Mattel Inc. said.
The makeover follows eight straight quarters of declining sales of Barbie merchandise.
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